Rakhi Israni's $2 Million Campaign is Barely Outpacing Republican Who Painted Her Own Yard Signs
First-time candidate spent heavily in CA14, only to be barely leading the fifth-place Republican opponent who spent nothing and painted her own yard signs; ACDems vote to support Wahab's SB 1193
☕️MORNING BUZZ
Vol. VI, No. 1,292
🗓️5 days to CA14 Special Primary
—Rakhi Israni’s campaign for the 14th Congressional District is shaping up as one of the most expensive disappointments in recent Alameda County political history.
The first-time candidate spent nearly $2 million, including $1.4 million of her own money, and left little to chance.
Voters were inundated with mailers, neighborhoods across Hayward, the Tri-Valley, and the Tri-Cities were dotted with her blue yard signs, and her campaign spent heavily on television and digital advertising.
Yet despite the massive investment, Israni’s campaign appears headed for a finish that has political insiders shaking their heads.
—As of Monday’s vote count, Israni held a lead of just 99 votes over fifth-place finisher Dena Maldonado, a Republican candidate who reported spending no money on her campaign and famously hand-painted her own yard signs.
The contrast only grows starker from there.
Maldonado, a florist by trade, even appeared at a remotely held League of Women Voters candidate forum while arranging flower bouquets at work.
—Meanwhile, Israni’s campaign spending translated into one of the highest costs per vote in the race. Based on the latest returns, she spent roughly $100 for every vote she received.
By comparison, frontrunner Aisha Wahab spent about $6 per vote, while second-place finisher Melissa Hernandez spent roughly $17 per vote.
The results underscore a lesson as old as politics itself: money can buy mailers, signs, and television ads, but it cannot guarantee votes.
Wahab, Hernandez, Israni, and Maldonado will have another chance to redeem their efforts in next week’s special primary to serve out the remainder of former Rep. Eric Swalwell’s term through December.
🗳️Alameda County Ballot Overview
Unprocessed ballots: 20,051
Ballots to be cured: 1,600
Total ballots counted: 394,910
*As of Monday afternoon. Next update: Friday afternoon.
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